When optimizing a website for search engines, keyword intent is a critical factor law firms should not overlook. As a leader in digital marketing for lawyers, we understand the importance of keyword intent when developing a successful SEO strategy. Whether it involves...
He didn’t see it coming. It all started when Max saw an ad for cheap SEO services, with promises of Page 1 Google rankings. As a general practice attorney trying to break into high-demand and hyper-competitive family law, Max had little time for SEO. So, when Max’s...
Did you know that lawyers have one of the lowest career satisfaction rates in the professional sector? According to CareerExplorer, lawyers rank in the bottom 7% for happiness. The Chicago Tribune also weighed in on the emotional state of attorneys, reporting that...
The vast range of digital marketing strategies, technologies, and tactics available to lawyers in the 21st century is overwhelming. However, among the most helpful tools for attorneys are call tracking metrics, which provide a wealth of critical insights regarding...
As leaders in digital marketing for law firms, we stay informed about the critical issue of compliance with the bar associations established in every state. Whether your firm opts to do its own online marketing or hire a professional digital marketing company, it’s...
The simple answer is, absolutely Yes!!!!!!!!! Why? Because in today’s extremely competitive world, it has become even more vital to take steps in an effort to differentiate your law firm from your competition, and these strategies start with the development of an...
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