{"id":6096,"date":"2020-11-18T23:03:59","date_gmt":"2020-11-18T23:03:59","guid":{"rendered":"https:\/\/lawfirmmarket1.wpengine.com\/?page_id=6096"},"modified":"2023-02-03T13:58:12","modified_gmt":"2023-02-03T13:58:12","slug":"law-firm-reputation-monitoring-marketing","status":"publish","type":"page","link":"https:\/\/lawfirmmarketingpros.com\/law-firm-reputation-monitoring-marketing\/","title":{"rendered":"Law Firm Reputation Marketing & Monitoring"},"content":{"rendered":"

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Online Review Marketing, Management, and Monitoring for Law Firms<\/h1>\n

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Why Should You Care About Law Firm Review Marketing, Management, and Monitoring?<\/h2>\n

Your online reputation represents your brand. Your law firm maintains a stellar name with a top-notch review marketing, management, and monitoring system. Effective branding or what I call micro-branding entirely depends on successful online reputation marketing, management, and monitoring.<\/p>\n

Reputation marketing, management, and monitoring — the key to effective \u201cTransparent Marketing\u201d — represents the next generation of marketing, in which qualified clients find your law firm when they search for either who you are or what you do. It gives your potential clients a window into your firm so that they can experience your unique brand and promise of value.<\/p>\n

Trust is Your Currency<\/h2>\n

Acting professionally and appropriately is the key to reputation management. Then, if a negative comment or review does appear, ensure it is taken care of it quickly before it gets out of hand. Honest brands and individuals can set the narrative and maintain positive reputations online.<\/p>\n

What About Individuals?<\/h2>\n

Trust is the foundation of every single purchase decision consumers make. When you have the best reputation by having the highest number of quality reviews and testimonials in multiple places, written by your clients, you gain the upper hand by being the first one they call<\/p>\n

The bottom line? All clients — including qualified clients — trust online reviews.<\/p>\n

Online reviews foster social proof, which now describes what people say about you online and its impact on potential new clients while you are practicing law. When they read reviews posted by your existing clients, it establishes trust in their minds because your clients have already read about and experienced your legal expertise, commitment to their case, and outstanding customer service. These satisfied clients become your advocates by sharing their impressions about you online, helping to deliver more qualified clients to your law firm.<\/p>\n

The benefits of Implementing an Online Reputation System include:<\/p>\n