Pay Per Click or “PPC” – (PPC for Lawyers)

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Pay Per Click (PPC for Lawyers) can be one of the most fruitful marketing strategies if it is done wisely and creatively. It can quickly bring more visitors to your site, promote your business brand, and generate more leads.

Law Firm Marketing Pros spend time getting to know you and your business goals so that we can develop the perfect solution for you.

Generate leads, promote your brand, and increase traffic flow to your online business by executing a customized Pay Per Click advertising campaign. Our team of experts has the knowledge and the experience to create innovative solutions that will raise your virtual profile and guarantee a high return on your investment.

Our Team of Experts Will:


  • Analyze your current marketing strategies
  • Target your ideal audience
  • Select essential key words and phrases
  • Develop your customized campaign
  • Continue to analyze your campaign for optimization
  • Extensively research key words for your business
  • Constantly monitor tracking of visitors and conversions to ensure ROI is optimal
  • Create professional ads to engage your target clients
  • Build optimized landing pages for your business
  • Provide expert PPC consulting and training to your in-house marketing team

Retargeting (Remarketing)

Retargeting or Remarketing is a form of PPC advertising. It allows you to reach consumers who have searched for what you do or visited your landing page but have not returned or converted. Using the latest technology, it follows the potential customer around the internet by placing ads during future browsing sessions.

law firm retargeting campaignsA retargeting or remarketing campaign shows a great ROI (return on investment) as these consumers have already expressed interest in what you do. Your retargeting ad will appear when they are browsing the internet later on, capturing their interest once again and directing them back to your site. The internet user then has a higher potential of converting to a new customer and perhaps even a loyal customer.

Law Firm Marketing Pros uses the best technology available to allow your campaign to target a wide range of consumers across multiple ad exchanges. We will:

  • Analyze data and help you select your audience
  • Develop a customized plan for your campaign
  • Build and manage your campaign
  • Conduct ongoing specialized analysis to maximize the success of your campaign and boost conversion statistics

Click-through and conversion rates for retargeting and remarketing strategies are superior to standard banner advertising. It’s a business campaign that just makes good sense.

Get in touch with Law Firm Marketing Pros today for dedicated PPC for Lawyers services and to see what exciting solutions we can provide for you and your growing business.

Try our Pay Per Click ROI Calculator

  • Enter in your estimated amount of actual ad spend per month. This does not include management fees, just the amount you want to spend in Google Adwords each month.
  • Enter the estimated cost per click.
  • Enter the percentage of sales you believe you can close from the phone calls you receive from the ad clicks. Example, if you get 100 calls, and belive you can close 20 new clients, enter 20.
  • What is the initial sales price of your item after one sale. Please do not include the lifetime value of the client.
  • What is the percentage of profit you receive from the sale of one item? For example, if your item sells for $200.00 and your profit is $100.00, enter 50%
  • Results

  • This is the number of clicks you could expect based on your budget divided by your cost per click.
  • This is the estimated number of new clients based on the number of clicks multiplied by your conversion rate.
  • This is your monthly gross revenue based on the sales price times the number of new customers.
  • This is your estimated monthly net profit based on Total sales minus expenses.
  • This is the expected profit per item based on your sales price times your profit percentage.
  • This is the estimated cost of customer acquisition based on your total ad spend divided by the number of new customers.
  • This is the expected profit per initial sale calculated from the profit per item minus the estimated cost per acquisition. This does not account for repeat orders or lifetime customer value.
  • This field is for validation purposes and should be left unchanged.

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Law Firm Marketing Pros

250 S. Central Blvd, Suite 100-A

Jupiter, FL 33458

(561) 948-5001


We are your digital marketing partner that produce results using innovative and advanced approaches.  Schedule an appointment with us and see how we can make your Law Firm highly visible on major search engines. Our digital marketing team takes your business goals into account in formulating an effective strategy

The information you obtain at this site is not, nor is it intended to be, legal advice.
You should consult an attorney for advice regarding your individual situation. Contacting us does not create an attorney-client relationship.

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