JUPITER, Florida — In Episode 27 of the AGM Attorney Podcast (formerly the Behind the Bench Podcast for Lawyers), host Josh Konigsberg welcomes guest Michelle Kulp, a bestselling author, publishing coach, and former legal professional who has helped over 500 authors build credibility, attract their target clients, and grow their businesses.

Michelle Kulp spent over 17 years in the legal field in personal injury, estate planning, family law, and workers’ comp, but she boldly chose to pursue a new career in publishing and personal growth. Michelle herself has written 32 bestselling books to date, and she guides aspiring authors to write, publish, market, and leverage their own books using her repeated formula and strategy for success in business and book publishing.

During the episode, Michelle shares practical and tactical insights regarding:

  • Why publishing a book is a smart strategy for law firms to set them apart and connect with dream clients
  • How she works with attorneys and other business owners to identify the right book topics
  • How she moves her clients past the psychological obstacles and fears like lack of time, uncertainty, or unfamiliarity with these processes so they can get the right book for the right audience written, published, marketed, and leveraged for their businesses
  • How aspiring authors who understand the smart strategy of a restaurant chain that doesn’t even advertise can pursue a book strategy to position their firms for long-term growth
  • Personal experiences illustrating the power of books to make a deep and meaningful impact on a person’s life that they will remember
  • Ways in which changes in perspective can open up new strategies and opportunities for businesses and professionals

Michelle also recounts how she combined her desire for more creativity with her experience in legal research and legal writing to build a better life for her family and set the groundwork for the approach she uses to help business owners, entrepreneurs, and many attorneys become authors and achieve success today.

“Michelle works closely with attorneys to turn their legal expertise into powerful books that attract aligned clients, boost credibility, and position their firms for long-term growth,” says host Josh Konigsberg. “A book can do what a business card can never do, and that’s open doors, build trust, and even pre-sell services. If they really understood the value proposition, then that would motivate them to get it done.”

Regarding her appearance on the AGM Attorney Podcast, Michelle Kulp adds: “It was fun. I love talking about books, and I think you’re a great interviewer. I love helping people and inspiring them to get their books out, so it was great to speak about it in a lighthearted way.”

To hear more insights from Kulp and Konigsberg, watch the full episode below.

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